SAN DIEGO, June 9, 2024 – OGScapital is proud to announce its role as the Quality of Earnings (QoE) provider in the acquisition of SearchGuru by NP Digital, a global leader in end-to-end digital marketing. This acquisition marks a significant milestone for NP Digital, enhancing its footprint and capabilities in the Asia-Pacific region.

The acquisition represented a complex cross-border transaction. OGScapital’s involvement was crucial in navigating the complexities of SearchGuru’s operations across multiple countries, ensuring a thorough and seamless QoE process. Our QoE diligence was critical in analyzing SearchGuru’s financial quality and operational details across its various geographic markets.

Alex Silensky, Partner at OGScapital

SearchGuru has built an impressive digital marketing platform across Asia. Unwinding their financials required a diligence partner deeply versed in multi-jurisdictional accounting practices. Our team worked closely with NP Digital to model out SearchGuru’s earnings quality, normalized working capital metrics, and other key diligence areas.

OGScapital is honored to have contributed to this significant transaction, further solidifying NP Digital’s position as a market leader in digital marketing. Our role in this acquisition highlights our commitment to delivering exceptional financial insights and support in complex, cross-border deals.